Marketing Information System – Components, Features & Drawbacks

marketing information system

Technology has become a driving force in all the business verticals for better customer service and enhanced business efficiency. Different departments use it for getting better insights from data and making the right decision at the right time. There is no denying that data has become the most crucial source of growth for businesses.

Marketing Information System (MIS) provides a platform for data integration and processing at one place in a more arranged manner. In this article, let us understand some critical features, components, and necessity of MIS in organizations.

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Importance & Types of Departmentalization in Organization –


Have you ever imagined how big companies like Google, HP, Wipro, ONGC, Hindustan Unilever, and others manage their vast business expanded in multiple countries? The answer is departmentalization that is one of the business processes adopted by most organizations. It is pretty hard to imagine the presence of a conglomerate without that.

In this article, we will explain the concept, process, importance, and types of departmentalization in any organization with examples.

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Different Sources of Finance for Businesses/ Startups

sources of finance

Finance is the most crucial aspect of any business, and it becomes difficult to survive when the sources get drained out for them. Have you ever wondered how companies like Apple, Google, Wipro, TCS, L&T, and other major companies are functioning for so long despite having highs and lows in their business tenure?

Whether you are just starting up or have been in business for several years, managing funds for a business or start up is the most significant part of entrepreneurial skill. Businesses always require funds to operate, expand or taking ahead to the next level.

In this article, We will provide you detailed information on different sources of finance for a business.

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How to Register a Company? 9 Essential Documents & Steps

How to Register a Company

Registering your company means simply giving its value, a reputation, and a brand profile. Just as a father’s name has name for his son or daughter, company registration provides businesess a legal identity in the marketplace.

Registration of a company in India is trouble-free and doesn’t take much of a hustle. But, one must have all the required documents, both manual and electronic, ready at the time of registration. This article aims to provide some significant steps and documents that one might need while registering their company, and we will discuss how to register a company in India.

This article shall deal with the registration process of three widely known company structures, i.e., Limited Liability Partnership, Private Limited Company, and One Person Company. We will talk about the simple steps through which one gets their respective type of company registered.

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11 Efficient Controlling Techniques –

controlling techniques

Management is both art and science. The art of getting things done is called management, and the mechanism to get things done is called efficient controlling in management.

Since its very inception, management has been an evolving entity, and so has been the controlling function of management. This article ellaborates various effective controlling techniques utilized by the managers to evaluate the performence of their subordinates or different strategies formulated by the management of the enterprise.

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