Customer Relationship Management | Importance, Process and Objectives

Nowadays, in the global or domestic or digital market, there is cut-throat competition among various companies offering the same kind of services or products. Therefore, customer retention became a hard nut to crack. In this circumstance, customer relationship management (CRM) plays a vital role in sustaining and building the customer.    In this article, we … Read more

Staffing in Management

Staffing in Management:     The foundation of any small or big organisation is talented and hard-working employees who are the main assets of any company. It is believed that an organisation can achieve its goal only when it has the right person in the right position. Therefore, Staffing in Management is one of the essential processes for establishing … Read more

Delegation of Authority | Definition, Elements | Advantages

Delegation of Authority:   @image by Ahmed Ameen   “Delegation of Authority refers to the transfer of authority/ power to an immediate subordinates/ junior employee to reduce the workload of a manager in the organisation.” In other words, Delegation of Authority is a process through which a manager or superior employee allocates his own responsibility … Read more

Importance of Planning | Why Planning is Important in Business?

Importance of Planning     Planning is not only essential for business entities but also it is important for various stages of life such as education, career point of view, preparing for exams, starting a business, apply for a job etc. When it comes to business, Planning is the first and primary function of management. It is everywhere … Read more