Any person dealing with a business knows well that composing a powerful brand positioning statement for a company is significant in branding. And the brand’s meaning is needed to be reflected in that Statement. So, a substantial effort is required to formulate it.
Marketing
Brand Positioning – Is It Important For Business? Explained!
What do we do if we have started a new business & want to build a strong brand? We run after making a catchy tagline or logo to attract the customers. But, do you know? they alone can’t do the job? Brand positioning is crucial to hit you brand name in the cutomer’s mind.
Why does Product Quality Matter? Why Is It Significant for Sellers & Consumers?
The main objective of any company is to satisfy the needs of its consumers & the satisfaction of a customer chiefly depends on the quality of the product that they purchase from that company. So, making & selling quality products is as crucial for the company as getting quality products is to the customers.
What does it mean by Departmentalization by Product? Explained with Examples
Have you ever seen a company selling different kinds of products in different showrooms or divisions of a single showroom? Then, know that it is nothing but departmentalization by product. But, how can you define it? And, what are its merits & demerits? Let’s discuss all these things.
Geographic Departmentalization – Why It Is Important?
Sometimes, few business enterprises formulate their actions based on varied geographical regions & locales. And this particularly happens in the outbreak of businesses with several chains or branches at different places.
Now the question arises, Is the technique of geographic departmentalization effective for an organization? And what role does it play in an organization? Take the example of a minor retail chain business or a yummy fast-food chain business with many branches everywhere.
In this article, we shall discuss what exactly geographic departmentalization is? and how is it beneficial for an organization?